Perfect Point | Branding

Work / Perfect Point / Branding

Challenge

Perfect Point has created some of the most cutting-edge technology for the MRO space. Their tools and technology are an absolute game-changer for the entire aerospace industry – saving companies time and money while increasing safety. With big ambitions and wanting to empower their sales and marketing teams, they were ready to push the offering to a wider market. Unfortunately, their current branding was holding them back.

Solution

A brand refresh and launch was in order. We collaborated closely with the Perfect Point team to strengthen their storytelling, hone in their mission and vision, and help them find their voice. We also gave their brand a complete visual redesign that was both tough and tech-forward. Delivering a brand refresh that was sure to excite and inspire their team and audience.